Logra Tu Dream: Helping Latinos Achieve Their American Dream

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Tayde Aburto is a social entrepreneur and Internet marketing strategist with more than 13 years of extensive work experience in both the public and private sectors. Tayde holds a Bachelor's in Economics and a Master's in Marketing. Tayde stands for ethical business practices, relationship marketing, innovation and projects that help to make a change. He is  is the Founder of the Hispanic Chamber of E-Commerce, a social enterprise using the power of business to get Hispanic-owned businesses online and to help them to become more competitive by using the Internet as a business tool.

What you'll learn

  • Tayde's American Dream and his path to pursue it
  • What inspired and motivated Tayde to start the Hispanic Chamber of e-commerce
  • Why the chamber focuses on supporting Latino family businesses
  • The importance of leaving a legacy
  • The main barriers and challenges Latino business owners face
  • How the Hispanic Chamber of e-commerce is helping Latino owned businesses
  • The importance of education for business success
  • The tremendous business potential in Latino owned businesses
  • How Latino business owners can shift their affinity for social media for building their business
  • The critical need to shift to a collaboration mindset in the Latino community to enable Latino business success and what we can do about it
  • The more you help other people get what they want the more you'll get what you want

Resources & Links

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Direct download: taydeaburto.mp3
Category:general -- posted at: 1:20am EST

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